While perhaps initially a short-term solution to ensure the organization was able to continue to meet the needs of the communities they serve, there’s been a rising comfort level with a virtual format.
Read More
Too often in non-profit organizations, we are focused on capturing the richest individuals as donors. However, you may miss the mark if you rush into gift solicitation with donors simply because you believe they have the most money.
Read More
Sending a standard thank you note to a donor after their gift is received is important, but treating every donor the same is an ineffective strategy. Here are a few segmentation categories to consider and early action steps to take to steward your donors.
Read More